Merchandising

How to best highlight the products at the point of sale and get the most out of the available space so as to ensure the highest global profitability.

We will also see how promotions are organized, the main profitability ratios which should be respected, and we will finish up with the e-merchandising concepts which apply in the context of Internet sales.

In 15 minutes, this Knowledge Pill will help you understand what merchandising is about.

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