Digital Marketing

Kendall Allen's picture

This module will focus on simplifying the historic timeline of digital marketing's emergence - identifying key players and points of reference, providing current context, and delivering you practical, quick lessons on method and terminology to assist you in your daily pursuits.

We will ground this presentation in the progression of the medium and arm you with a usable frame of reference and methodology as you adopt today's principles and platforms into your evolving marketing practice.

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